Goodshop Customer On-Boarding

Goodshop was not just a destination for great coupons. It was also a platform for large and small non profits to create crowdfunding projects and a place for affiliate partners to promote deals. As Goodshop’s product offerings expanded, I defined a modular on-boarding experience that presented the right choices to the right user at the right time.

I worked with product management to define customer journeys for key Goodshop personas:

Modular and Optimized

The on-boarding vision was to present the user with the appropriate on-boarding experience based on how they arrived at Goodshop. For example, if you arrived from a link on your friend’s facebook page where he was promoting his personal cause, we would optimize your experience by not showing you other non-profits you could support.

 

 

 

The core on_boarding pages:

Always Responsive

All of the on-boarding pages were designed to work well across all of our responsive breakpoints. Some pages were omitted if they were not appropriate for mobile.